Hello and welcome to our weekly travel media and technology bulletin featuring the latest developments on media and technology around the world, published every Tuesday at 06:00 BST.
The Fox News Presidency
The symbiotic relationship between President Trump and Fox News has long been established.
The President is known to be an avid viewer of its morning show “Fox & Friends”. Many of his tweets can be traced back to Fox News “talking points”. Trump is also known to speak regularly to Fox host Sean Hannity who, every weekday evening, begins his show with an exhausting display of mental gymnastics in a monologue of some grand conspiracy involving Hillary Clinton.
The relationship between Fox News and the Presidency traces its origins even further. The founding CEO of Fox News, the late Roger Ailes, was an advisor to President Nixon and knew how to harness the power of television.
Now a former Fox News executive, Bill Shine, as Deputy Chief of Staff for Communications is producing Trump’s image as how Trump sees the Presidency: a TV show where its all about image, ratings and a simple narrative of winners and losers. (Seattle Times) (The Washington Post)
On a related note, on Thursday 16 August 2018, more than 100 US newspapers will publish an editorial criticising Trump’s anti-press rhetoric. (CNN Money)
The Tyranny Of Clickbait
We’re sure anyone reading this is familiar with the concept of “clickbait”.
Websites are heavily dependent on click-throughs from Google searches and social media, and many digital journalists paid according to clicks. This means there is no press release so ordinary that cannot be given the appearance of a major revelation with a clickbait headline: “This will surprise you/melt your heart”. “This is what happened…” “Here’s why…” The irony of course is when a website has a major exclusive, it simply shouts it.
Not only is it patronising to readers and disrespectful of their time, it is tiresomely predictable. Everybody is doing it. As The Drum notes everybody following the same rules is stifling creativity.
In the words of ad agency BBH, when the world zigs, zag.
Continue reading “Travel Media & Technology Bulletin – Tuesday 14 August 2018”