Iberia targets Tokyo, Doha, Johannesburg, Toronto, Guadalajara, Managua, San Juan de Puerto Rico, Brasilia, and Asuncion in long haul expansion

Iberia is to examine opening new routes (and in some cases re-instating routes) to Tokyo, Doha, Johannesburg, Toronto, Guadalajara (Mexico), Managua (Nicaragua), San Juan de Puerto Rico, Brasilia and Asuncion (Paraguay) the airline announced today.

The routes are likely to launch in 2016 and 2017 and are subject to its parent company, International Airlines Group, placing orders for additional aircraft, including five Airbus 330-200 aircraft, with Airbus.  

IAG also hopes to order a further eight Airbus A350-900 aircraft as a replacement for Iberia’s existing fleet. An announcement could be made as early as next week.

The announcement is significant as it is further evidence of IAG’s turnaround of Iberia which has also seen the airline launch new routes to Medellin and Cali in Columbia.

That said, it has to be said it is somewhat unusual for an airline to announce a possible order for aircraft in advance of it being finalised. 

Nor do airlines normally give away much with regard to future route launches, for obvious competitive reasons (though negotiations with airports on landing fees could be a factor).

Of the routes mentioned Doha and Tokyo are noteworthy as these would be the airline’s only routes to the Middle East and Asia and would be the airline’s first step in making Madrid a global (rather than purely west bound) long-haul hub. We assume they would be supported by code shares with fellow Oneworld alliance partners Qatar Airways and Japan Airlines.  

It is noteworthy that Hong Kong and Singapore are not listed, particularly Hong Kong as it is the hub of fellow alliance partner Cathay Pacific.

The launch of more routes to Central and South America also cements Iberia’s position in this market. We are surprised not to see more North American destinations, but these are of course well served by British Airways.

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