It was a little under ten years ago that the concept of the all business class airline gained traction in the UK.
In October 2005, Eos Airlines launched all business class flights to New York JFK from London Stansted using 48 seat Boeing 757 aircraft. Silverjet launched all business class flights from London Luton (using a private terminal) to New York Newark using Boeing 767 aircraft, later adding Dubai.
Whilst both airlines received very positive reviews and many industry accolades, Eos collapsed in April 2008 after an additional round of financing fell through at the last minute. Silverjet fell victim to rising oil prices shortly afterwards.
Both airlines did have a lasting impact.
British Airways launched an (almost) all business class operation from Paris to New York under the name OpenSkies. In 2009, BA also launched a twice daily all business class service from London City to New York JFK (via Shannon). Whilst there was talk of additional routes being added, none have materialised. Unsurprisingly, claims by Virgin Atlantic that it was looking into launching all business class flights never came to fruition.
In perhaps a sign of a recovering economy and the impact of falling oil prices, La Compagnie is to launch an all business class service from London Luton to New York Newark.
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