Welcome to our 100 part series on the history of BA and its predecessor airlines.
In the early days of commercial aviation, long before television advertising (let alone digital) took hold the principal means by which airlines advertised their services was the poster.
American Airlines, Braniff International Airways, Pan American World Airways, Swissair, Trans World Airways, United Airlines and many others all used the medium to great effect.
This was not only to sell the relatively new and glamorous idea of flying to a small constituency of wealthy travellers, but also their respective fleets and route networks, to passengers in their home markets and around the world. They use a variety of techniques from painting, to illustration and modernist graphic design.
In an era where there is an endless stream of digital content which can often prove to be ephemeral, so much so it’s easy to just glaze over it all, these posters have endured.
More To Read From BA100:
- BA100: 26. British Airtours Flight 28M
- BA100: 27. Imperial Airways’ Silver Wing Service
- BA100: 28. BOAC Presents “Tomorrow Is Theirs”
- BA100: 29. Flight BA38
- BA100: 30. “Opportunities” (2009)
- BA100: 31. The Iberia Merger
- BA100: 32. The Landor Livery
- BA100: 33. Swift, Silent, Serene, The BOAC VC10
- BA100: 34. Flight BA149, The Last Flight To Kuwait
- BA100: 35. Project Utopia, The World Tailfins
- BA100: 36. The Friendly Independent, bmi British Midland
- BA100: 37. Gatwick “The Hub Without The Hubbub”
- BA100: 38. Competing Against Low-Cost Airlines
- BA100: 39. The Airbus A380 Aircraft
- BA100: 40. Not Everything Ages Well