BA100: 2. Concorde

100 Years Of British Airways: The First Lady of aviation, Concorde which operated flights at BA from April 1976 to October 2003.

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British Airways Concorde Logo (Image Credit: British Airways)
British Airways Concorde Logo (Image Credit: British Airways)

This article was published in 2019 in a series on the history of British Airways and its predecessors Imperial Airways, BOAC and BEA. You can browse all 100 stories in number order, by theme or by decade.

Many have been updated since first published.

“You leave. Arrive before”.

That was the promise of Concorde.

One of the 20th century’s greatest design icons and the world’s only supersonic aircraft, flying at around twice the speed of sound at 1,350mph and at an altitude of 60,000 feet.

Concorde was in commercial service at BA from 21 January 1976 to 24 October 2003. In that time more than 2.5 million passengers flew on the fleet of seven aircraft.

It operated scheduled services principally to New York JFK, but also at times to Barbados, Bahrain, Dallas Fort Worth, Miami, Singapore and Washington.

Concorde also operated charter flights to over 250 destinations worldwide, including annual flights to Lapland.

It had a relatively small, but fiercely loyal customer base – with some 80% repeat passengers. One of its most frequent passengers was an oil industry executive who notched up 70 return trips a year.

Concorde also benefited from its own dedicated “cellar in the sky” wine collection and the promise that bags would be delivered to passengers within 8 minutes of arrival.

Sir Terence Conran said of the aircraft in the foreword to the book “Supersonic – The Design And Lifestyle Of Concorde”:

Concorde is the most iconic aircraft of all time and I can honestly say it is the most beautiful and exhilarating man-made object I have ever seen. It is one of the few designs to take my breath away.

Do not think I exaggerate when I say Concorde is the single most important piece of design in my long lifetime. Will we see anything quite so elegant, beautiful and optimistic again? I’m sad to say perhaps not, but that may be the challenge for our great designers, engineers, innovators and artists. Can you work together to create something beautiful, powerful, and iconic it pushes the boundaries of our imagination. Can you make us dream like that again? Can you show us the future?

Concorde Inaugural Flights & Routes

Concorde began scheduled passenger flights with a twice weekly service from London Heathrow to Bahrain on 21 January 1976.

British Airways launch of ticket sales for Concorde services to Bahrain, October 1975
British Airways Concorde Publicity, Launch of ticket sales to Bahrain, October 1975
British Airways Advertorial marking 8 days to the launch of Concorde services to Bahrain, January 1976.
British Airways Concorde Publicity, Pre-launch of services to Bahrain, 13 January 1976
British Airways Concorde Publicity, Pre-launch of services to Bahrain, 21 January 1976.
British Airways Concorde Publicity, Pre-launch of services to Bahrain, 21 January 1976.

In preparation for its launch BA created a dedicated check-in area at London Heathrow Terminal 3 with a check-in time of 45 minutes, a dedicated lounge and the promise of a short walk to the aircraft.

A few months later, on 24 May 1976, BA operated its inaugural Concorde service from London Heathrow to Washington Dulles. Services to Washington would run until late 1994.

British Airways Concorde Publicity, Pre-launch of services to Washington, 20 April 1976
British Airways Concorde Publicity, Pre-launch of services to Washington, 20 April 1976

It took some time to secure approval for Concorde to fly to New York JFK, which proved to be the last Concorde route. Concorde began scheduled services to New York on 22 November 1977.

In December of that year, the Concorde service to Bahrain was extended to Singapore, operated in conjunction with Singapore Airlines.

Flights to Singapore had to use Indonesian airspace as Malaysia refused to allow the use of its airspace on environmental grounds. Flights were temporarily suspended for a year until Malaysia allowed use of its airspace in December 1978.

British Airways Concorde Publicity, Pre-launch of services to New York and Singapore, 28 October 1977.
British Airways Concorde Publicity, Pre-launch of services to New York and Singapore, 28 October 1977.

On 12 January 1979, Concorde’s service to Washington was extended to Dallas / Fort Worth, with that sector operated by Braniff International crew. The service to Dallas was suspended by Braniff in June 1980, citing rising fuel costs.

British Airways, Concorde, London Heathrow - Washington, January 1979
British Airways, Concorde, London Heathrow – Washington, January 1979
Braniff International, Concorde, Washington - Dallas Fort Worth, January 1979
Braniff International, Concorde, Washington – Dallas Fort Worth, January 1979

On 27 March 1984, BA’s Concorde service to Washington was also extended to Miami three times weekly.

Concorde, London Heathrow - Miami, via Washington Dulles, 1984
Concorde, London Heathrow – Miami, via Washington Dulles, 1984

It was hoped that Concorde services would be extended to Sydney (via Bahrain & Singapore), Tokyo (via the Soviet Union) and Johannesburg (via Nairobi). For a variety of reasons, including political, these did not come to fruition.

Concorde Charter Flights

In its 27 year history Concorde operated many charter flights.

These were not just for members of the Royal Family and senior politicians, but also members of the public.

By the mid-1980s Concorde had developed a very lucrative charter business which made the aircraft much more accessible to the public.

One notable trip took place in February 1985 when a Concorde completed a trip from London to Sydney in 17 hours, 3 hours and 45 seconds as a charter for Cunard. The aircraft landed in Sydney on 14 February 1985 having stopped in Bahrain, Colombo and Perth for refuelling. The day before, BA took out a full page advert in The Times with the message “DARLING SYDNEY Will be breaking all records to be with you on the 14th Love Concorde XX.”

Other charters for Cunard included Cape Town. On 28 March 1985, Concorde broke the speed record for a flight from London to Cape Town, taking eight hours and eight minutes with a refuelling stop in Monrovia, Liberia. This beat the previous record of 11 hours and 54 minutes, set by a Boeing 747 in 1977.

Concorde Aircraft & Liveries

British Airways Concorde G-BOAD, Negus Livery
British Airways Concorde G-BOAD, Negus Livery (Image Credit: Heathrow)
British Airways Concorde Landor Livery
British Airways Concorde Landor Livery (Image Credit: British Airways)
British Airways Concorde G-BOAF Chatham Dockyard Livery
British Airways Concorde G-BOAF Chatham Dockyard Livery (Image Credit: British Airways)

British Airways Concorde Advertising

Concorde was used relatively sparingly in BA advertising. Partly because of exclusivity, and partly because it’s not the sort of service that needs advertising.

British Airways Concorde Wimbledon Advert
British Airways Concorde Wimbledon Advert

Grounding

Concorde was grounded in August 2000 following the Air France Concorde crash in Paris and the withdrawal of its airworthiness certificate.

It returned to commercial service in November 2001. This followed a package of improvements including new fuel tank liners to prevent leaks and new tyres that were less likely to explode if punctured.

BA also worked with Factorydesign and Sir Terence Conran on a £14 million redesign of Concorde’s interiors with the aim of “bringing the outside in”. The redesigned interior included new seats, lighting and washrooms. Sir Terence Conran also designed new Concorde Rooms for London Heathrow Terminal 4 and New York JFK Terminal 7.

Concorde’s Retirement & Final Flights

In 1997 Concorde Captain Mike Bannister told a news conference in New York, that the aircraft could be in service for another 20 years.

Citing Concorde’s relatively fewer daily flying hours than other long-haul aircraft and the fact it does not collect corrosive moisture like subsonic aircraft, Mike Bannister said Concorde was only four years’ old in “aircraft years”.

Alas, it was not to be. In April 2003 the party was over as BA announced the retirement of Concorde. Business travellers, which made up more than 75% of Concorde’s passenger base, did not recover after the events of 11 September 2001.

Virgin Atlantic unsurprisingly jumped at the opportunity to demand that it should be able to buy a Concorde aircraft for just £1 (claiming this is what BA originally paid the UK government for the aircraft) with the slogan “BA can’t keep it up. Virgin can!”. BA, which always sought not to respond to taunts from Virgin, cited the withdrawal of manufacturer support for the aircraft, and insisted it should retire the aircraft with “as much grace and dignity as possible.”

Immediately before its retirement, Concorde aircraft visited a number of airports around the world including Boston Logan, Toronto Pearson, and Washington Dulles.

On 24 October 2003, members of Concorde’s exclusive club of regular patrons such as the late Sir David Frost and Dame Joan Collins gathered in the Concorde Room at New York JFK for Concorde’s final scheduled commercial flight.

After a farewell speech from Concorde Captain Mike Bannister, they boarded BA2 for the final time, to land at Heathrow before the world’s media.

Concorde Today

A Concorde now sits stationary on the airfield at London Heathrow, but its delta wings and imposing needle nose still have the ability to turn heads.

The other six BA Concorde aircraft are positioned around the world for visitors including at Aerospace Bristol, Manchester Airport, The Intrepid Sea, Air & Space Museum New York, The Museum Of Flight Seattle and The National Museum Of Flight Scotland.

Whilst there are many organisations dedicated to developing a new Supersonic aircraft, with efficiency now ruling, it is unlikely we will see a return to Supersonic passenger services. Concorde will however remain an enduring source of fascination.

You can continue reading our 100 part series on the history of British Airways and its predecessor airlines Imperial Airways, BOAC and BEA in numerical order, by theme or by decade.

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14 thoughts on “BA100: 2. Concorde”

  1. My Wife and I flew on Concorde in 1985 to Barbados from London. As we have no ‘Certificates’. How can we prove we did?

    1. Hi Colin,
      I’m wondering whether you were able to get details of your flight.
      I flew with a friend from JFK to London in the 1980’s, and am keen to get verification, if that is possible.
      Thanks,
      Allen Wood.

  2. I flew Concorde London to New York in the 80’s, I recall British Airways had a competition for passengers ” place an X on a map to guess where Concorde would be after nominated hours of flying” to win a Concorde flight.
    Can anyone out there recall such competition and confirm it?

    Many Thanks, Colin Chapman.

We welcome any thoughts and comments below:

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